{"id":10204,"date":"2024-02-08T15:19:45","date_gmt":"2024-02-08T13:19:45","guid":{"rendered":"https:\/\/www.uhdspain.com\/?p=10204"},"modified":"2024-02-08T15:19:45","modified_gmt":"2024-02-08T13:19:45","slug":"rtve-highlights-the-work-of-uhd-spain-in-the-ultra-high-definition-broadcasts-of-la-1","status":"publish","type":"post","link":"https:\/\/www.uhdspain.com\/en\/rtve-highlights-the-work-of-uhd-spain-in-the-ultra-high-definition-broadcasts-of-la-1\/","title":{"rendered":"RTVE HIGHLIGHTS THE WORK OF UHD SPAIN IN THE ULTRA HIGH DEFINITION BROADCASTS OF LA 1"},"content":{"rendered":"<ul>\n<li><strong><span style=\"font-size: medium;\">Radio Televisi\u00f3n Espa\u00f1ola has taken a giant step forward by beginning to broadcast r\u0435gularly the programming of La 1 in Ultra High Definition (UHD) throughout Spain.<\/span><\/strong><\/li>\n<li><strong><span style=\"font-size: medium;\">The coverage of these emissions reaches 99% of the Spanish population.<\/span><\/strong><\/li>\n<li><strong><span style=\"font-size: medium;\">\u00c1ngel Garc\u00eda Castillejo, Director of Audiovisual Policies, Public Service and International of RTVE, has pointed out the important contribution of UHD SPAIN to this television milestone in our country.<\/span><\/strong><\/li>\n<\/ul>\n<p class=\"western\"><a name=\"_GoBack\"><\/a> <span style=\"font-size: medium;\">Ultra High Definition is here to stay in all Spanish homes. This is a <\/span><span style=\"color: #000000;\"><span style=\"font-size: medium;\">worldwide <\/span><\/span><span style=\"font-size: medium;\">milestone<\/span><span style=\"color: #000000;\"><span style=\"font-size: medium;\">, as it is the first time that a generalist television channel is broadcast in UHD, on DTT, and it covers <\/span><\/span><span style=\"font-size: medium;\">almost the entire national territory, . In this way, La 1 can already be seen with the highest definition of image and sound currently available. The best thing is that it is totally free and accessible to everyone. <\/span><\/p>\n<p class=\"western\"><span style=\"font-size: medium;\">To announce this important audiovisual event, Torrespa\u00f1a hosted an informative conference, in which Ver\u00f3nica Oll\u00e9, director of the Presidency Office of RTVE, highlighted the importance of this technological advance, recalling &#8220;the road we have traveled from the beginnings of analog television until reaching Ultra High Definition&#8221;.<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"size-large wp-image-10188 aligncenter\" src=\"https:\/\/www.uhdspain.com\/web\/wp-content\/uploads\/2024\/02\/Imagen-de-WhatsApp-2024-02-08-a-las-11.44.25_4d27dc3e-1024x682.jpg\" alt=\"\" width=\"1024\" height=\"682\" srcset=\"https:\/\/www.uhdspain.com\/web\/wp-content\/uploads\/2024\/02\/Imagen-de-WhatsApp-2024-02-08-a-las-11.44.25_4d27dc3e-1024x682.jpg 1024w, https:\/\/www.uhdspain.com\/web\/wp-content\/uploads\/2024\/02\/Imagen-de-WhatsApp-2024-02-08-a-las-11.44.25_4d27dc3e-300x200.jpg 300w, https:\/\/www.uhdspain.com\/web\/wp-content\/uploads\/2024\/02\/Imagen-de-WhatsApp-2024-02-08-a-las-11.44.25_4d27dc3e-768x512.jpg 768w, https:\/\/www.uhdspain.com\/web\/wp-content\/uploads\/2024\/02\/Imagen-de-WhatsApp-2024-02-08-a-las-11.44.25_4d27dc3e-1536x1023.jpg 1536w, https:\/\/www.uhdspain.com\/web\/wp-content\/uploads\/2024\/02\/Imagen-de-WhatsApp-2024-02-08-a-las-11.44.25_4d27dc3e.jpg 1600w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/p>\n<p class=\"western\"><span style=\"font-size: medium;\">For his part, Mat\u00edas Gonz\u00e1l\u0435z Mart\u00edn, Secretary of State for Telecommunications, spoke about the technical measures to favor the technological evolution, &#8220;preparing for future advances in video formats and transmission technologies&#8221;. Undoubtedly, the television horizon is very exciting.<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"size-large wp-image-10190 aligncenter\" src=\"https:\/\/www.uhdspain.com\/web\/wp-content\/uploads\/2024\/02\/Imagen-de-WhatsApp-2024-02-08-a-las-11.44.25_e5103d8d-1024x663.jpg\" alt=\"\" width=\"1024\" height=\"663\" srcset=\"https:\/\/www.uhdspain.com\/web\/wp-content\/uploads\/2024\/02\/Imagen-de-WhatsApp-2024-02-08-a-las-11.44.25_e5103d8d-1024x663.jpg 1024w, https:\/\/www.uhdspain.com\/web\/wp-content\/uploads\/2024\/02\/Imagen-de-WhatsApp-2024-02-08-a-las-11.44.25_e5103d8d-300x194.jpg 300w, https:\/\/www.uhdspain.com\/web\/wp-content\/uploads\/2024\/02\/Imagen-de-WhatsApp-2024-02-08-a-las-11.44.25_e5103d8d-768x497.jpg 768w, https:\/\/www.uhdspain.com\/web\/wp-content\/uploads\/2024\/02\/Imagen-de-WhatsApp-2024-02-08-a-las-11.44.25_e5103d8d-1536x995.jpg 1536w, https:\/\/www.uhdspain.com\/web\/wp-content\/uploads\/2024\/02\/Imagen-de-WhatsApp-2024-02-08-a-las-11.44.25_e5103d8d.jpg 1600w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/p>\n<p class=\"western\"><span style=\"font-size: medium;\">It will also be exciting to be able to enjoy the next Olympic Games in Paris, as RTVE will broadcast in UHD this great sporting event to be held between July 26 and August 11 of this year.<\/span><\/p>\n<p class=\"western\"><span style=\"color: #000000;\"><span style=\"font-size: medium;\">As for the possible inconveniences that users may have to view La 1 in UHD, V\u00edctor S\u00e1nchez Garc\u00eda, director of Media and Operations at RTVE, explained that they will have no difficulty receiving the new channel in their homes: &#8220;It will be very easy to watch it. Regarding the bandwidth, it will be double the usual, so it will look &#8220;very good&#8221;, stressed S\u00e1nchez.<\/span><\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"size-large wp-image-10186 aligncenter\" src=\"https:\/\/www.uhdspain.com\/web\/wp-content\/uploads\/2024\/02\/Imagen-de-WhatsApp-2024-02-08-a-las-11.44.25_3ff5f905-1024x666.jpg\" alt=\"\" width=\"1024\" height=\"666\" srcset=\"https:\/\/www.uhdspain.com\/web\/wp-content\/uploads\/2024\/02\/Imagen-de-WhatsApp-2024-02-08-a-las-11.44.25_3ff5f905-1024x666.jpg 1024w, https:\/\/www.uhdspain.com\/web\/wp-content\/uploads\/2024\/02\/Imagen-de-WhatsApp-2024-02-08-a-las-11.44.25_3ff5f905-300x195.jpg 300w, https:\/\/www.uhdspain.com\/web\/wp-content\/uploads\/2024\/02\/Imagen-de-WhatsApp-2024-02-08-a-las-11.44.25_3ff5f905-768x500.jpg 768w, https:\/\/www.uhdspain.com\/web\/wp-content\/uploads\/2024\/02\/Imagen-de-WhatsApp-2024-02-08-a-las-11.44.25_3ff5f905-1536x999.jpg 1536w, https:\/\/www.uhdspain.com\/web\/wp-content\/uploads\/2024\/02\/Imagen-de-WhatsApp-2024-02-08-a-las-11.44.25_3ff5f905.jpg 1600w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/p>\n<p class=\"western\"><span style=\"font-size: large;\"><b>UHD SPAIN, a key player in this transformational process<\/b><\/span><\/p>\n<p class=\"western\"><span style=\"font-size: medium;\">\u00c1ng\u0435l Garc\u00eda Castill\u0435jo, director of Audiovisual Policies, has highlighted the importance of this milestone to guarantee the right to information in all Spanish homes. <\/span><span style=\"color: #0f1419;\"><span style=\"font-size: medium;\">&#8220;We are demonstrating with our work and our effort to the European Commission an efficient use of that scarce value that is the radio spectrum. We have shown that we can offer better image and sound quality in the open air&#8221;.<\/span><\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"size-large wp-image-10197 aligncenter\" src=\"https:\/\/www.uhdspain.com\/web\/wp-content\/uploads\/2024\/02\/Imagen-de-WhatsApp-2024-02-08-a-las-12.33.48_b7860e05-1024x682.jpg\" alt=\"\" width=\"1024\" height=\"682\" srcset=\"https:\/\/www.uhdspain.com\/web\/wp-content\/uploads\/2024\/02\/Imagen-de-WhatsApp-2024-02-08-a-las-12.33.48_b7860e05-1024x682.jpg 1024w, https:\/\/www.uhdspain.com\/web\/wp-content\/uploads\/2024\/02\/Imagen-de-WhatsApp-2024-02-08-a-las-12.33.48_b7860e05-300x200.jpg 300w, https:\/\/www.uhdspain.com\/web\/wp-content\/uploads\/2024\/02\/Imagen-de-WhatsApp-2024-02-08-a-las-12.33.48_b7860e05-768x512.jpg 768w, https:\/\/www.uhdspain.com\/web\/wp-content\/uploads\/2024\/02\/Imagen-de-WhatsApp-2024-02-08-a-las-12.33.48_b7860e05-1536x1023.jpg 1536w, https:\/\/www.uhdspain.com\/web\/wp-content\/uploads\/2024\/02\/Imagen-de-WhatsApp-2024-02-08-a-las-12.33.48_b7860e05.jpg 1600w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/p>\n<p class=\"western\"><span style=\"color: #0f1419;\"><span style=\"font-size: medium;\">Castillejo did not want to miss the opportunity to thank the collaboration of the association UHD SPAIN and its contribution throughout this process in improving the quality of image and audio that citizens receive on their televisions: &#8220;With consensus as those reached in this sector of Ultra High Definition, we can be proud of all Spaniards. Our thanks to the UHD SPAIN association and all RTVE colleagues for achieving this (&#8230;) We already have an accumulated and collective experience. We have been working for years with UHD SPAIN, among others, testing broadcasts to make this technology possible&#8221;.<\/span><\/span><\/p>\n<p class=\"western\"><span style=\"color: #0f1419;\"><span style=\"font-size: medium;\">Likewise, Ram\u00f3n Salat, Director of Strategic Opportunities at Cellnex Telecom, a partner of UHD SPAIN, explained at the information session that &#8220;Europe is a pioneer in broadcasting in Ultra High Definition. At Cellnex we believe that the main pillars of UHD are the quality of the content; the hybridization between broadcast and broadband; and reaching as many devices as possible&#8221;.<\/span><\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"size-large wp-image-10200 aligncenter\" src=\"https:\/\/www.uhdspain.com\/web\/wp-content\/uploads\/2024\/02\/s3-1024x573.jpg\" alt=\"\" width=\"1024\" height=\"573\" srcset=\"https:\/\/www.uhdspain.com\/web\/wp-content\/uploads\/2024\/02\/s3-1024x573.jpg 1024w, https:\/\/www.uhdspain.com\/web\/wp-content\/uploads\/2024\/02\/s3-300x168.jpg 300w, https:\/\/www.uhdspain.com\/web\/wp-content\/uploads\/2024\/02\/s3-768x430.jpg 768w, https:\/\/www.uhdspain.com\/web\/wp-content\/uploads\/2024\/02\/s3.jpg 1221w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/p>\n<p class=\"western\"><span style=\"font-size: large;\"><b>La 1 in Ultra High Definition in DTT<\/b><\/span><\/p>\n<p class=\"western\"><span style=\"font-size: medium;\">La 1&#8217;s Ultra High Definition broadcasts will be in 4K with High Dynamic Range and immersive Dolby Atmos audio. This means that the images will be more detailed and true to life, and the audio will be immersive and exciting. This is a unique sensory experience.<\/span><\/p>\n<p class=\"western\"><span style=\"font-size: medium;\">To enjoy these broadcasts, all you need is a DVB-T and HEVC compatible TV or set-top box. The best news is that most modern TV sets are compatible. Practically, since 2010 the devices are ready to support this new technology. No changes have to be made to antennas or signal distribution equipment, so it&#8217;s easy and accessible for everyone!<\/span><\/p>\n<p class=\"western\"><span style=\"font-size: medium;\">This progress shows that DTT continues to be a powerful platform for mass distribution of television content in Spain. And with the migration to Ultra High Definition, a bright and exciting future is assured for television in our country.<\/span><\/p>\n<p class=\"western\"><span style=\"font-size: large;\"><b>UHD SPAIN, at the cutting edge of television<\/b><\/span><\/p>\n<p class=\"western\"><span style=\"font-size: medium;\">It should be remembered that the UHD Spain association has already scored a global technological goal by projecting the <\/span><span style=\"font-size: medium;\"><i>Spain vs. Japan <\/i><\/span><span style=\"font-size: medium;\">soccer match of the Qatar World Cup 2022, in a cinema in Madrid in 4K quality. A projection that was made in High Dynamic Range (HDR) and Dolby Atmos sound.<\/span><\/p>\n<p class=\"western\"><span style=\"font-size: medium;\">The President of UHD Spain, Pere Vila, stated at the time that this event was conceived and designed to be viewed on the latest generation of televisions, so it was a great challenge to transfer this experience to the cinema and obtained an excellent result.<\/span><\/p>\n<p><b>Sobre UHD Spain<\/b><\/p>\n<p>UHD Spain es una asociaci\u00f3n sin \u00e1nimo de lucro creada el 26 de enero de 2021 para impulsar la Ultra Alta Definici\u00f3n (UHD) en Espa\u00f1a. Actualmente ya son 39 los miembros asociados: ADM, Agile Content, Ametic, Ateme, Atresmedia, Axi\u00f3n, Canal Sur, Canon, CCMA, Cellnex, Cires21, COITT, Dolby, Egatel, Fenitel, Forta, Fraunhofer, Gradiant, Gsertel, Henneo, Hispasat, Hur\u00ed, Lavinia, Mediapro, Medina Media, Optiva Media, Rohde &amp; Schwarz, RTVE, Sapec, Synamedia, Tedial, Telecom CLM, Telev\u00e9s, TRedess, TVU Networks, UPM, Uteca, Vestel y Video-MOS.<\/p>\n<p>Entre los socios fundadores se encuentra la Universidad Polit\u00e9cnica de Madrid, en particular con profesores e investigadores de la E.T.S. de Ingenieros de Telecomunicaci\u00f3n que llevan trabajando en temas de UHD desde 2015 a trav\u00e9s de la C\u00e1tedra RTVE en la UPM. Cabe destacar que en Europa solo cinco pa\u00edses cuentan con asociaciones profesionales sobre la Ultra Alta Definici\u00f3n: Alemania, Francia, Reino Unido, Italia y Espa\u00f1a.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Radio Televisi\u00f3n Espa\u00f1ola has taken a giant step forward by beginning to broadcast r\u0435gularly the programming of La 1 in Ultra High Definition (UHD) throughout Spain. The coverage of these emissions reaches 99% of the Spanish population. \u00c1ngel Garc\u00eda Castillejo, Director of Audiovisual Policies, Public Service and International of RTVE, has pointed out the important [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":10184,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[8],"tags":[77,83],"class_list":["post-10204","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorized","tag-rtve-en","tag-uhd-spain-en-2"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>RTVE HIGHLIGHTS THE WORK OF UHD SPAIN IN THE ULTRA HIGH DEFINITION BROADCASTS OF LA 1 - UHD SPAIN<\/title>\n<meta name=\"description\" content=\"RTVE highlights the work of UHD SPAIN in La 1 Ultra High Definition broadcasts\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.uhdspain.com\/en\/rtve-highlights-the-work-of-uhd-spain-in-the-ultra-high-definition-broadcasts-of-la-1\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"RTVE HIGHLIGHTS THE WORK OF UHD SPAIN IN THE ULTRA HIGH DEFINITION BROADCASTS OF LA 1 - 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